Vapor Digest #3 The Trade Publication For The Vapor Products Industry
Issue link: http://vapordigest.epubxp.com/i/504729
Mewes' is certainly not reticent to discuss his struggle to remain sober from drugs, nor does he shy away from declaring that vaping is a very useful tool he has used to help him attain his sobriety goals. He is not alone in this discovery. Many other former drug addicts tell a similar story. The opportunity to utilize vaping technology and develop it as an important tool in the fight against addiction is possibly the most underap- preciated and underreported benefit of the vaping phenomenon. 00 PTV Jay, I have been very inspired by your story of personal drug addiction and your determination to remain sober. How has vaping helped you with this struggle? JAY If I am at a comedy club or a social event where liquor is being served, my frst instinct is to have an alcohol beverage, but now I can't and I won't. To fll that void, I always keep my e-Cig in one hand and a Red Bull in the other. Having something in my hands keeps me occupied and diverts my mind away from thinking about drugs. PTV What are some of the specifc aspects of vaping that helped keep your mind diverted? Do the diferent favors help distract you? Do you focus on the clouds you make? JAY Just having the device handy when I am craving or out an about at an event or a venue where socially drinking/drug use is the most important thing. When I vape, I would say that I focus on the favor most. If I don't like the favor, even that still distracts me, and then I will change my favor. PTV There are many diferent ways to be involved in the vapor products industry, what led you to your decision to choose the devel- opment of your own line of e-Liquids as your business model instead of the many other options that were available to you? JAY I wanted to be able to fnd/create that perfect favor and come up with good names. The heart of vaping is the juice. The electronic side doesn't allow me to put my personal touch on things. PTV As you know, I have met the entire Mewes Juice team and I am impressed with their professionalism and their dedication to making sure that Mewes Juice is a premium e-Liquid line. How involved were you in deter- mining the favor profles and ingredients that eventually became the current Mewes Juice line of e-Liquids? JAY After vaping 100's of favors over the years, I realized that I always come back to the same 5 main favors which are the basis for my line. I had my team make up a variety of each favor and then I would vape them to see what fnal version I like best. 15 BUCKS - is a wintergreen, spearmint with a peppermint fnish. SUGAR TITS - is similar to a watermelon gum. MEWES-AID - tastes like my favorite pick-me- up … Redbull. DOOBIE SNACKS - is a great combination of blueberries and pomegranate. MEWES-A-LATTE - is a Carmel Cofee bean because I love strong cofee and it will actually have a cofee bean put into the bottle during the manufacturing process. 25